Use What You Preach!
Posted by Jeff Lu on February 25, 2009
A few of us at Cascadia were working late last night and we had an interesting discussion about investment banking and the sectors we cover. I said that my favorite part about being an Internet investment banker is that for the most part, I get to actually use and test the products myself. I “get” it when a Company offers a compelling consumer service because I use these services everyday.
I could read research reports and Techcrunch all day about consumer technologies but there’s no research like first hand research. Take Twitter for example. If I was reading a business description of Twitter, it would read something like this: “Twitter is a micro-blogging social network platform that empowers users to constantly and easily communicate with their friends.” If you could dissect that sales pitch you would think: “why would I want to do that? Doesn’t Facebook or my blog already serve that function?” WAIT! There is more to read… read on »

